I'm sure you've all heard the term capsule wardrobe, and if you haven't, you will once you start your personal styling business. This is one of the most popular services that people seek from personal stylists. People want functioning wardrobes full of stylish outfits that they can pull together with minimal time and effort. But what exactly is a capsule wardrobe? And how can you create one for your clients?
The term capsule wardrobe was coined by Susie Faux, a boutique owner in the 1970's. According to Faux, a capsule wardrobe is a collection of a few essential items that don't go out of style, which can be augmented with seasonal pieces. The amount of items needed to create a capsule wardrobe can vary from client to client but I recommend starting with 15-20 core pieces that you can build on each season with fashionable items and accessories.
To start building the capsule wardrobe, the first thing you need to do is start cleaning out the closet. I like to use three piles for my closet audits, keep, toss, and tailor. The closet audit process can be very overwhelming for some clients and they may struggle to let go of pieces, so be patient and understanding, and be sure to explain why something doesn't work. You might also want to spread the audit over a couple of sessions so it's not too overwhelming.
Once the closet audit is complete then you can start identifying the staple pieces that your client has and what they will need to purchase. Staple pieces include, trousers, skirts, dresses, jackets, and even shoes. These staple items will need to work well with as many pieces as possible so you'll want to keep them somewhat neutral.
Once your staple items are in place then each season, you'll be able to bring in trends and colors that truly bring out your client's style personality. You can add as many or as few items to their wardrobe as their budget allows, but the most important thing is that they work well with the staple items and create a unique look that works well for your client's lifestyle.
To give you the best idea of how a capsule wardrobe works, you've got to try it for yourself! Identify 10 items in your own wardrobe that are your staple items. Challenge yourself to wear just these pieces for the next 10 days. Ding this will allow you to see the scope and limitations of your existing wardrobe and you can now identify how you will fill in the gaps, aka, go shopping!
A capsule wardrobe will allow your client's (and yourself), to spend time focusing on the important things in life, and stop wasting time struggling each day trying to figure out what to wear. If you haven't tried it yet, then try it now. Trust me, you'll love it!
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